Overview

The Xfinity West division marketing team came to our creative advertising strategy class with a problem. They needed a better way to push their X1 Double Play package (Internet + Video Streaming) to college students who live off campus. We were tasked with creating a marketing campaign that would build consideration for the product, increase conversions, increase recommendations to friends and family, build long-term relationships.

Overview

I'd love to hear from you 👋

bpantilat@gmail.com

 

(415) 939-1733

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© 2020 By Benjamin Pantilat.